Forget big goals. Try one small thing for 30 days.
Published 3 months ago • 2 min read
Day 2/30 of my tiny experiment
Hey, Reader!
Sometimes the hardest part of running a tiny experiment is... remembering how to count. And that’s the beauty of these experiments: they’re flexible, forgiving, and deeply personal. After my daughter was born, I experienced severe postnatal depression. One of the most powerful tools I leaned on to help me through it wasn’t therapy or medication (though both are valuable)—it was a creative ritual. ✨ I took one photo of Miss Tilly every single day between her first and second birthdays. 366 tiny moments. Somewhere around the 270 day mark, I lost count, and for a few days was one day ahead. It took me 2 weeks to realise. I had to go back and fix all the days, because I wanted it to be a correct memory. Some days it took five minutes, other days twenty (depending on her mood and mine). But here's what it did give me: • A reason to pause and be present • A small burst of joy or creativity, even in the dark moments • A visual diary of a fleeting, tender time neither of us remembers clearly, but can always revisit It didn’t fix everything, but it helped me feel something again... hope, connection, glimmers of joy. That’s what these tiny experiments do. They remind us that we don’t need to overhaul our lives. We just need one small daily action to help us... and here's how it helps ⤵️
3 ways a tiny daily experiment helps your biz and your mental health
1. Creates consistency without overwhelm Forget complicated content calendars and rigid routines. A tiny experiment—like 10 mins of sketchbook play—builds a habit of showing up your way. That same consistency seeps into your business: writing, posting, or simply creating becomes less effort, more rhythm.
2. Sparks creative momentum When you reconnect with creative play that’s not tied to any outcomes, it unlocks new ideas. Those colours, doodles, or scribbles often become the seed of your next offer, story, or campaign. It's R&D for the soul.
3. Regulates your nervous system Business (and life) gets messy. But having one small, nourishing ritual each day helps you self-regulate. You start to associate business-building with calm, flow, and even joy—not just hustle and overwhelm.
Better yet, start your own tiny experiment and tag me so I can cheer you on!
2 mindset shifts
✦ The Big Spill – Aussie Edition If kitschy colour and a side of pop-art sass make your heart happy… This limited-edition glass artwork from Simon Lewis Wards is giving Andy Warhol meets retro milk bar realness. Think childhood nostalgia, but elevated. It's fun, it’s bold, and it’s on my Xmas list.
✦ Solfeggio Frequency Playlist Need help tuning out the noise so you can actually get sh*t done? This playlist blends science-backed frequencies with soothing, lyric-free beats. I use it every time I need to focus without frying my nervous system. Perfect for deep work, journaling, or unwinding without doomscrolling.
